Podcast: Different Perspectives with NearForm Smart CX – New Thinking for the Digital Customer Experience

According to industry analysts such as Forrester, enterprises need to be doing a lot more to ensure their digital CX transformation efforts don’t stall. In this interview with NearForm’s Design Director James Malone and Technical Director Damian Beresford we discuss what makes a great digital customer experience model, what sets the disruptors apart from the laggards and what enterprises need to do to make big gains.